L3 Technologies and Harris Corporation joined to create a new defense technology giant on a mission to provide security by responding with speed and innovation to the needs of a complex, challenging world.
L3Harris required a visual identity befitting a powerful new player in an industry that demands interconnected and interoperable technologies to keep frontlines safe. The logo we developed speaks – particularly when animated – to fast-paced interconnectivity in a global context, and was the fulcrum around which we developed a full set of visual identity guidelines that cover everything from advertising to broadcast to tradeshows.
/research /brand strategy /brand architecture /logo /visual identity /pitch deck /collateral /logo animation /graphic animation /signage /brand implementation /social media /advertising /website notionals