/growth
/growth
Situation
In the wake of Enron and the Financial Crisis, The International Federation of Accountants (IFAC), the body that represents and regulates the global accounting profession, recognized the need to restore public faith in global standard setting and accountability.
Challenge
IFAC hired TM to strengthen and modernize their image, helping to shift perceptions of the global accounting industry regulator as a key force in setting professional practices.
Solution
We positioned IFAC as a positive force for change and transparency within the complex global accounting profession.
